Remember when you were…
PERFECTLY HAPPY.
PERFECTLY IMPERFECT.
PERFECTLY CAREFREE.
Perfectly Made A.F. (PMAF) is a registered 501(c)(3) nonprofit dedicated to providing scholarships for individuals seeking true freedom from alcohol. Traditional free resources often focus only on behavior, relying on willpower alone to resist drinking. We support programs that go beyond behavior.
Our Promise
True freedom is possible. No one should be denied it because of financial barriers. We exist to provide hope, access, and empowerment for those ready to change.
💙 It’s not you—it’s alcohol.
What We Do
✓ Fund scholarships for alcohol freedom
✓ Change the narrative around alcohol
✓ Honor Duggan’s legacy by expanding access to programs like The Path
✓ Create a supportive and fun community
✓ Grow fundraising and partnerships
How you can help
✓ Donate – Help fund a scholarship for those seeking freedom from alcohol.
✓ Join Our Community – Sign up for updates, resources, and special giveaways.
✓ Attend the Perfect Gala happening August 24, 2025.
REMEMBER WHEN BEING ALCOHOL-FREE WAS EFFORTLESS?
BEFORE YOUR FIRST DRINK?
Imagine reclaiming that freedom without relying on willpower or struggle.
The PATH created by Annie Grace, founder of This Naked Mind (TNM), is a science-backed, compassion-driven program designed to help you break free from alcohol cravings by addressing their root causes. With the guidance, support, and community you need, embracing an alcohol-free lifestyle becomes not just possible—but sustainable.
An impressive 90% of This Naked Mind participants report reducing their drinking or stopping altogether, with over 70% attributing their success to The PATH.
At Perfectly Made A.F., a 501(C)(3) nonprofit, we believe everyone deserves the opportunity for real freedom. That’s why we raise funds to make this life-changing program accessible to those who need it most. Our founder, Kelly, shares a personal testament: “This program transformed my life, and I believe it could have saved my brother’s life if he’d had this opportunity before his alcohol battle ended tragically in 2023.”
Together, we can offer hope, healing, and freedom from alcohol.
Why this matters
Millions struggle with alcohol, yet society blames the individual rather than the substance. We've been told that if quitting feels hard, we’re broken. That’s simply not true.
I know this firsthand. My brother, Duggan, battled alcohol for over 25 years. He was told he had a disease, that he’d always struggle, and that the only solution was lifelong abstinence—while the rest of society continued drinking. He tried so hard, but in April 2023, he lost his battle.
One of my dearest college friend currently lives in a memory care facility due to alcohol induced dementia. We were shocked to find out in 2020 that alcohol had permanently damaged her brain and she was fully disabled at 40 years old. Did you picture a homeless, sad person? NOPE. She was a college educated, highly successful, loving friend, devoted mother, and yet this was all taken away from her. I miss my dear friend.
After COVID and early motherhood, I found myself drinking too much. I feared admitting it, believing I’d be sentenced to a life of struggle. Truthfully, I had used alcohol since I was 16 years old and believed it was the ‘glue’ that kept my life together. Then I discovered This Naked Mind. It didn’t require willpower—it changed my beliefs. Suddenly, alcohol lost its appeal, and I’ve been effortlessly alcohol-free since November 2022.
Duggan and daughter
Alcohol Lies. We Won’t.
A few days before my brother passed, he said he felt “hopeless” and he was “just a drunk.” That was a lie alcohol told him. The truth? He was a father, a son, a brother, a teacher, and the funniest person in the world. He believed love should never be a bad word in his classroom. He was brilliant. He was a poet.
Alcohol is an addictive drug that convinces people they are broken—when in reality, it’s alcohol that is broken. The industry profits from blame, shifting responsibility onto the user instead of the substance.
We’re here to change that. To expose the lies. To bring hope. To empower those questioning their relationship with alcohol. Because no one should lose themselves—or their loved ones—over a marketing scheme.
Core Truths
• You (or your loved one) are not broken—alcohol is an addictive drug.
• You don’t have to hit rock bottom to reevaluate your relationship with alcohol.
• Willpower is finite-it’s not a measure of effort, care, or love.
• Not drinking becomes effortless when the desire for alcohol is gone.
• True freedom from alcohol comes from a program that goes beyond behavior, integrating science, emotional growth, and mindfulness.
“Don’t give a lecture to someone who needs a hug.”
-Hayley Lynn Gray